Digital Marketing Growth and Future Trends
- Amit Kumar
- Dec 4, 2025
- 5 min read

MarkNtel Advisors, a leading market research and consulting firm, has announced the release of its latest study titled Digital Marketing Market Research Report: Forecast (2024–2030). This report provides a detailed assessment of the Digital Marketing, covering its evolving dynamics, emerging trends, key growth drivers, major challenges, and competitive landscape.
Designed to guide investors, stakeholders, and business leaders, the research aims to deliver valuable insights for strategic planning, risk assessment, and investment decision-making in the years ahead.
Market Timeline Overview
Historical Years: 2019–22
Base Year: 2023
Forecast Years: 2024–30
This helps businesses identify emerging opportunities, assess market risks, and develop data-driven strategies for long-term success.
Download a FREE PDF Sample of the Report: - https://www.marknteladvisors.com/query/request-sample/digital-marketing-market.html (Discover the market potential, platform-specific insights, and key industry trends.)
In case you missed it, we are currently revising our reports. Click on the below to get the latest research data with forecast for years 2026 to 2032, including market size, industry trends, and competitive analysis. It wouldn’t take long for the team to deliver the most recent version of the report.
Digital Marketing Market Outlook
The Global Digital Marketing Market size was valued at USD 780 billion in 2023 and is estimated to grow at a CAGR of around 11.1% during the forecast period, i.e., 2024-30. Digital Marketing is online marketing, where organizations use digital channels like search engines, social media, email, mobile apps, and websites to promote a product or service. The increasing adoption of digital marketing services like e-mail marketing, content marketing, etc., by organizations are some of the influencing factors affecting the market expansion. In recent years, there has been a surge in internet penetration & smartphone accessibility in countries like India, the UAE, Brazil, and others. According to the Global System for Mobile Communications Association (GSMA), in 2023, the total number of mobile phone users worldwide was approximately 5 billion, which was an increase of about 4.9% compared to 2022.
Digital Marketing Market Drivers:
Rise in Internet Connectivity Rates - The widespread adoption of the internet has fundamentally transformed how people connect, communicate, and access information globally. With an ever-expanding number of internet users worldwide, businesses have started considering digital marketing a crucial strategy to effectively reach their target audiences.
View Full Report (All Data, In One Place): - https://www.marknteladvisors.com/research-library/digital-marketing-market.html (Explore in-depth analyses, technological trends, and investment patterns.)
Digital Marketing Market Trends:
Increasing Inclination of End-User Industries Towards Influencer Marketing– Currently, there has been an upward trend in the usage of social media platforms by Gen Z & millennials. The individuals usually watch content such as parody videos, songs, and others delivered by their favorite influencers. For instance, in 2023, Khaby Lame was recognized as one of the leading influencers on social media platforms like TikTok & Instagram. By considering influencer marketing as a great strategic marketing process, the organizations are collaborating with these artists to promote the company’s latest products on their social media platforms so that the products catch the attention of millions of individuals who follow that particular influencer. Hence, the growing inclination of organizations toward online influencer marketing is amplifying the Global Digital Marketing Market.
Digital Marketing Market Segmentation
The study categorizes the Digital Marketing into various segments and sub-segments, each analyzed for its size, growth potential, and contribution to the overall industry.
By Digital Channel
E-Mail Marketing - Market Size & Forecast 2019-2030F, USD Million
Search Engine Optimization (SEO) - Market Size & Forecast 2019-2030F, USD Million
Interactive Consumer Website- Market Size & Forecast 2019-2030F, USD Million
Online Display Advertising - Market Size & Forecast 2019-2030F, USD Million
Blogging and Podcasting- Market Size & Forecast 2019-2030F, USD Million
Social Networking Market - Market Size & Forecast 2019-2030F, USD Million
Mobile Marketing – Market Size & Forecast 2019-2030F, USD Million
Viral Marketing - Market Size & Forecast 2019-2030F, USD Million
Digital OOH Media - Market Size & Forecast 2019-2030F, USD Million
Online Video Marketing- Market Size & Forecast 2019-2030F, USD Million
Others (Content Marketing, Affiliate Marketing, etc.) - Market Size & Forecast 2019-2030F, USD Million
By End Users
Retail & E-Commerce- Market Size & Forecast 2019-2030F, USD Million
Automotive- Market Size & Forecast 2019-2030F, USD Million
IT & Telecom - Market Size & Forecast 2019-2030F, USD Million
Government- Market Size & Forecast 2019-2030F, USD Million
Banking, Financial Services and Insurance (BFSI)- Market Size & Forecast 2019-2030F, USD Million
Healthcare- Market Size & Forecast 2019-2030F, USD Million
Media and Entertainment- Market Size & Forecast 2019-2030F, USD Million
Others (Education, Food & Beverage, etc.)- Market Size & Forecast 2019-2030F, USD Million
By Organization Size
Small & Medium- Market Size & Forecast 2019-2030F, USD Million
Large- Market Size & Forecast 2019-2030F, USD Million
Geographical Analysis
The report presents detailed insights into the market’s geographical expansion, highlighting key trends and opportunities across the following geographies:
By Region
North America
South America
Europe
The Middle East & Africa
Asia-Pacific.
Talk to Our Industry Analyst: - https://www.marknteladvisors.com/query/talk-to-our-consultant/digital-marketing-market.html Get personalized insights into company strategies and regional market dynamics.)
Leading Companies in Digital Marketing Market Worldwide: Players, Analysis & Future Outlook
Cuker
Disruptive Advertising
Ignite Visibility
Location 3Media
PB & J Promotion LLC
Split Reef LLC
Thrive Internet Marketing Agency
Top Spot Internet Marketing
Product Portfolio
Strategic Alliances or Partnerships
Recent Developments
Financial Details
Others
Web FX
WebNet Creatives
FoxyMoron
Act-On Software, Inc.
Active Campaign, Inc.
Acquia, Inc.
9thCO, Inc.
Others (GH Digital Media Pvt Ltd., NP Digital India, etc.).
Key Highlights of the Report
Comprehensive Market Overview: In-depth analysis of market size, share, and forecasts from 2024 to 2030.
Growth Drivers & Challenges: Clear insights into factors feeling or restraining market expansion.
Investment & Regulatory Insights: Evaluation of key policies, funding trends, and collaborations influencing industry performance.
Competitive Landscape: Detailed profiles of leading companies, including product portfolios, business strategies, financials, and recent developments such as mergers & acquisitions.
Analytical Tools: Application of SWOT Analysis, PESTEL Analysis, and Porter’s Five Forces Model to assess competition and external influences
Browse through our flexible pricing plans and choose the package that best fits your business needs whether you require a single-user license, corporate access, or customized insights. Once you select the plan that suits your requirements, you can purchase and instantly access the full report online – https://www.marknteladvisors.com/pricing/digital-marketing-market.html
Frequently Asked Questions (FAQ)
What is the projected growth rate of the Digital Marketing?
2. What are the major factors driving this market’s growth?
3. Which regions are expected to lead the Digital Marketing?
4. Who are the prominent players in the Digital Marketing?
5. How is the competition structured in this market?
6. How can I access the full report?
About Us
MarkNtel Advisors is a global research and consulting leader providing actionable intelligence across the ICT & electronics industry, spanning electronic equipment & services, software, and digital infrastructure. We analyze the impact of technologies like AI, IoT, and cloud computing on global business ecosystems. Through Consulting Services, we help technology providers and investors interpret emerging market data, refine digital strategies, and adapt to continuous innovation cycles in the connected economy.
Contact Us: MarkNtel Advisors Sector 63, Noida, Uttar Pradesh-201301, India Contact No: +91 87199 99009 Email: sales@marknteladvisors.com Website: https://www.marknteladvisors.com



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